Weekend reading, "North Amercia through the eyes of a European"

Episode 18: Economies ahead!

I knew it was going to be an expensive year, building a completely new concept from scratch.

I was lucky that the creative skills were my own. That alone had “saved” a very real, and very large amount of money. But there were still the professional services, the technical aspects, and the human aspect to fund, before creative thoughts can emerge as hard reality...

Weekend reading, "North America through the eyes of a European"

Episode 17: Partners

Major companies were supporting design at distance. A huge leap of faith for an "unknown" company.  These were the future suppliers that would help us make our designers more efficient: allowing them to save time by having great products at the tip of their fingertips, and have cutting edge products to choose from “at home”.

From top-notch paints, to fabulous fabrics you can surf on the web, from custom furniture, to high-tech products. Every product has to meet the quality bar we were setting, and every product has to be worth the price tag attached to it.

Great design, at value for money prices: this is our company mantra, and it'what I want us to be known for, today, and very definitely tomorrow!...